Flint Bishop International Airport
Flint Bishop Airport is an airport located in Flint, Michigan. As part of their interior updates with Mead & Hunt, FNT was looking to update their branding in order to relate more with their community, brand values, and engage with their visitors.
Client
Flint Bishop Airport
Role
Graphic Designer
Year
2023
Project Type
Brand Identity
Overview
This project was one of my largest assignments at Mead & Hunt. I worked alongside Sam Bush to analyze the current FNT brand and completed primary and secondary research to develop a new logo mark paired with additonal branding elements.
Process
As I worked to develop a solution for the updated FNT branding, it was important to consider the use of text and color. I wanted to ensure that all of the elements that were connected to the brand were bold yet inviting. This relates directly to the idea that FNT offering "not the only way to fly; just a better one."
Outcome
This rebrand helped FNT not only by updating its presence on social media, but also helps connect the values and overall mission statement of the company to the Flint community. This solution makes Flint Bishop Airport feel modern, inviting, and trustworthy while also showing visitors that FNT is truly a better way to fly.